OE collision parts offer several advantages
As someone who works in collision repair, you no doubt appreciate the good looks of a newly repaired vehicle that shines through its sheet metal — which is particularly evident when that metal is an OE product from GM Genuine Parts.
That’s because GM OE sheet metal replacement parts are manufactured to the same high standards as the originals, ensuring a precise fit that allows you to restore a damaged vehicle to its pre-accident condition.
In addition, OE sheet metal offers many advantages. First, it is made with strong, corrosion-resistant steel coatings and is formed (or stamped) for robust strength. It also undergoes a full electrocoat primer (ELPO) process, and the placement of welds and adhesives is based on stringent test data.
Customer in Focus
When discussing collision repairs with your customers, advise them that the repairs should be performed using GM Genuine Parts and with the recommended OE procedures. Of course, customers have the right to discuss the use of OE parts with their insurer.
Also, keep in mind that GM’s conquest pricing program allows price matching on more than 8,000 part numbers when an estimate calls for aftermarket parts use.
Want to learn more? Visit gmgenuineparts.com.
GM Genuine Parts vs. Non-OE Parts
GM GENUINE PARTS
- Precise fit
- Quick installation
- Primed and ready for paint
- Verified build quality
- Proven structural integrity
- Maintains resale value
- Designed to manufacturer’s safety requirements
- May leave unsightly gaps, detracting
from the car’s value
- May require workarounds and more
time for proper fitting
- May not be primed, affecting paint
adhesion and quality
- No guarantee of material or design
- Unknown integrity testing
- Ill-fitting parts and build quality may
affect car’s value
- May not have crumple zones or meet manufacturer’s stringent safety requirements